Assignment 1
Course Name: Entrepreneurship and Small Business
Instructions:
- : Students must mention question number clearly in their answer.
- Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO No exceptions.
- All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).
- Use Saudi Electronic University academic writing standards and APA style guidelines
- Support your submission with further scientific references.
- Minimum words are 550
Download the article, read it carefully and answer the following questions in your own words:
Assignment Questions:
- Critically analyze the Problems faced by the young entrepreneurs and strategies to overcome those problems.
- Discuss the challenges of PKC as an aggregator business and the scope of what PKC can do in the future to strengthen its position.
- Discuss the various marketing management issues such as segmenting, targeting and positioning?