QUESTION 1:

Describe the process of performing an external audit in an organization doing strategic planning for the first time.
Your response should be at least 200 words in length. References must be cited.

QUESTION 2:

What are the four major external threats facing Chipotle and the four major opportunities? Realizing the importance of quantification in stating key factors, how could your factors be quantified? Identify specific estimates (numbers) for your factors.
Your response should be at least 200 words in length. References must be cited.

QUESTION 3:

The influence of social media is huge. In your own experience, how have you seen social media represent a major threat or opportunity for a company? What advice could you offer a company to overcome these threats or to take advantage of the opportunities presented by social media?

Your response must be at least 200 words. No references or citations are necessary.

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    Assessment3.docx